UBISOFT

Assassin's Creed x T-Mobile

AGM worked with Assassin’s Creed Valhalla and T-Mobile to promote the launch of the game with an exclusive T-Mobile Tuesdays offer to their 35MM register app users. Customers were provided with a first-of-its-kind offer: $10 OFF + FREE SHIPPING for purchases made through the Ubisoft Store. The offer was promoted in the T-Mobile Tuesdays app and consumers could come back into the app the next day to claim their promotional code. The partnership was also amplified via:

• In-app promotion, ensuring maximum visibility among T-Mobile Tuesdays users
• Strategic messaging within the app which highlighted the exclusive offer, creating a sense of urgency and excitement among consumers
• Social media channels, extending the reach beyond the app's user base