Level Infinite
PUBG MOBILE x Dodge
SEGA of America
Sonic x Burger King
Allied and SEGA of America worked together to secure a licensed kids meal promotion for Sonic the Hedgehog at over 18K Burger King locations around the world. The program offered consumers a variety of six premium Sonic-themed toys with purchase of a kids meal. The licensed partnership also included:
- ATL media support
- In-store POP material
- Social media posts
- A TV commercial
Solutions: Gaming
Regions: APAC, N America, EMEA, LATAM
Related work
SEGA Europe
Company of Heroes
SEGA
Promoting Releases at PAX Australia
Square Enix
Tomb Raider x Coca-Cola
HoYoverse
Genshin Impact X McDonald's
Paramount
Snow Park Snow Day
Annapurna
Game Studios Brand Audit
Capcom
Capcom X Rockstar at TwitchCon
SEGA Atlus
SEGA Atlus X Kung Fu Tea
Zynga
Zynga X Toyo Tires at SEMA
Level Infinite
Indian Motorcycle x PUBG MOBILE
UBISOFT
Assassin's Creed x T-Mobile
Square Enix
FFVII Rebirth x Butterfinger
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