Planet Coaster 2
Gamescom
We highlighted Coors’ mountain fresh liquid credentials by taking over abandoned beer gardens over winter with a music lead brand experience. The Big Chill brought up and coming local artists to transformed out spaces that invited guests to embrace the chill with Coors.
- We transformed three outdoor venues into fully branded experiences in 3 different cities.
- Managed 6 artists over 3 events, including social media, PR, and Artist Management.
- Sold out all 3 events, and had record attendance of 98%
- Due to it’s success, the Coor’s Big Chill is returning bigger and better.
◀
▶
